Biz Students See Ripe Market for Bike-Share in NYC
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A Nextbike kiosk in Tubingen, Germany. Image: Eldersign via Flickr. With bike-share systems launching in three major American cities this year, the question naturally arises: Does New York have an appetite for bike-sharing? Patricia Bayley and Martin Mazza say yes. Students at Barcelona’s IESE, one of Europe’s top business schools, Bayley and Mazza intend to […]